Case Study: How we made a 237% ROI on one Authority Site
(via Spartan Traveler)
Why building an authority site is one of the best investments I’ve made.
How does one go about making money online? Or alternatively, what are the best investments one can make in online businesses?
I was recently surprised by my own answers to these questions. As one of the most basic ways to make money online, it didn’t occur to me until I saw the numbers that I was getting a 237% return on money invested (ROI) in building an authority site.
In other words, for ever $1 we spent on content in 2015 we made $3.37 back.You can get an idea of what this growth looks like from our internal dashboard above.
The rest of this post is about how this is possible, and how you can learn how to do the same.
One of the most common questions I get is: ‘how do you make money online’ and ‘how can I do that too?’
I’ve been purposefully vague on this site about the specifics, not necessarily to hide what I’m doing but more because it’s been a fluid progression from thing to thing and for a long-time was hard to pin down into...