Guide Tag

The Advanced Beginner's Guide to Google Analytics by The Evangelist himself   Being book smart is good. The outcome of book smart is rarely better for analytics practitioners then folks trying to learn how to fly an airplane from how-to books.   Hence, I have been obsessed with encouraging you to get actual data to learn from. This is all the way from Aug 2009: Web Analytics Career Advice: Play In The Real World! Or a subsequent post about how to build a successful career: Web Analytics Career Guide: From Zero To Hero In Five Steps. Or compressing my experience into custom reports and advanced segments I've shared. The problem for many new or experienced analysts has been that they either don't have access to any dataset (newbies) or the data they have access to is finite or from an incomplete or incorrect implementation (experienced). For our Market Motive Analytics training course, we provide students with access to one ecommerce and one non-ecommerce site because they simply can't learn well enough from my magnificent videos. The problem of course is that not everyone is enrolling our course! :) All this context is the reason that I am really, really excited the team at Google has decided...

How to build out a SEO strategy that will gain you 141% increase in organic search volume. Hint: Its Very Complicated, must have a Growth Mindset.   What would your business be like with 141% more organic search traffic? Unless your website is a CRO nightmare… You would see hockey stick revenue growth. In this post, I’m going to show you how we grew a client’s organic search traffic by 141%. Let’s jump in.   Brief Background I will give you as much detail as possible without revealing the client’s niche or website. Here are some quick facts about the client: Their business is between 1-5 employees. They already had an active blog and were promoting their content on social media. They hadn’t done any SEO in the past. Our SEO Strategy My SEO agency uses two different strategies with our clients and they are as follows:   1. Content Driven Strategy This is our preferred strategy, but it requires significant resources, time, and effort. Which is usually beyond what the majority of clients can afford. With that said, our content driven strategy is simple: Create content that attract backlinks. Promote the content so that it actually gets backlinks. The goal of this strategy is to increase the authority of the client’s website. The more website authority you...

How to start a blog and get Google to send you over 100,000 visitors a month.   When you first think about starting a blog you kind of don’t imagine you’ll ever get more than a trickle of traffic. And then you have your first 100-visitor day. Then your first 1,000-visitor day. After a while even 5,000 or 10,000 visitors a day seems like just part of the plan. What I want to do today is show you that detailed plan and take away some of the mystery. Let’s look at all the ins and outs of how to get over 100,000 visitors a month from natural organic Google search. Things are so much nicer when you have a plan.   Why is Google traffic still the best? If you’ve been reading Blog Tyrant for a while you’ll know that I occasionally warn against relying on Google too much. And I stand by that. Organic traffic from Google search is still the most valuable traffic you can get because it grows, it’s free (sort of), and people who are using search engines are usually in a buy-ready frame of mind. A screen shot of my Clicky Analytics account showing one of my first 28 day periods where I had 100,000+ unique visitors hitting...

Jack Smith is one of the premier Growth Hackers out there & straight online hustler, CEO, Founder & Advisor.   Founder of Mediaroots, Vungle & Shyp talks about his growth hacking technique that landed his startup in the hands of VC AngelPad. Here is his keynote at last years HustleCon conference.   [su_youtube_advanced url="https://youtu.be/y5RVV37_-Kc" width="560" height="320"]   Here is his personal story and visionary tactics. Visit Jack's personal blog here. (via JackSmith.eu)   I moved to America four years ago, when I was 22. Since then, I’ve co-founded two startups that have raised ~$90 million in venture capital and have created hundreds of jobs in five different countries. Greg Kumparak, a writer at TechCrunch, wrote that I was “just about the biggest (actual) hustler I’ve ever met.” And so, because this month on The Hustle is all about gaming the system, here are 1,200 words explaining how I honeybadgered my way into a situation that changed my life. Only a few years ago I was in a cramped East London office with my co-founder and three interns. It was the summer of 2011. I was running my first startup when I came across an article on TechCrunch that changed everything. A new incubator in San Francisco was giving $120,000 to anyone accepted into...

17 things you NEED to do before starting a Niche Site but probably won't because your lazy, don't be lazy.     1. Who is your target audience?   Just because you're the most passionate person in the world when it comes to scuba diving gear doesn't mean the rest of the internet shares your enthusiasm for that particular sport. Or that enough people are looking to buy wetsuits and tanks to sustain yourself on Amazon affiliate sales. (Check out how to make your own coupon website) So think creatively beyond "people who are passionate about scuba diving every weekend" and think more in terms of people who have broader interests that might include scuba diving as well. People who are passionate about marine life, for example. Or tourists visiting the coast. Or beach bums who like to explore the ocean's depths every once in a while. Decide the range of who you will target so you know who to write your blog posts and on-site content for, and where to focus your marketing efforts. 2. Where will your traffic come from?   Because honestly, you can optimize your pages for keyword-based SEO all day long and twice on Sunday and still not get the kind of traffic you need to make your...

Better listen, these 37 guys & gals collectively made more money than Wall St last year and did it all with out leaving their bedrooms. Here's their thoughts and predictions on future trends in the industry.   With Digital heavy hitterz like Superstar Sean Si of SEO-Hacker (one of our Influencers), The OG of Growth Hacking Nasty Neil Patel of KISSmetrics (awesome company name broheem), Ziggy Zac Johnson, host of ROTE podcast & CANNOT FORGET "Vicious" Venchito Tampon of..well venchitotampon.com fame.   Drazen Prastalo, founder of IncomeMesh.com Affiliate marketing won’t change drastically in 2016, those who were successful in 2015 will remain successful if they continue to follow the same principles. The affiliate formula is always the same - find out what people need or desire (pain points) and put the solution in front of them. Now, what separates successful affiliates from unsuccessful ones is persistence (most of the time). Yes, we all fail from occasionally, but the ones who keep going are the ones who succeed in the end. From my personal experience finding the solution for people’s problems and showing it to them in a clearest way possible, is the way to go. Sure, traffic matters, but you don’t need tens of thousands monthly visitors to make money...

WHY MEGA SITES WITH HUGE NUMBERS OF PAGES NEGATIVELY EFFECT THEIR SEO & SEARCH RANKING.   Online YouTube virtual keynote speech by two of our Influencer's Gary Illyes from Stone Temple Consulting & Eric Enge author of "The Art of SEO"   [su_youtube url="https://youtu.be/GVKcMU7YNOQ?t=38m50s" width="400" height="360"]     Virtual Keynote featuring Google Webmaster Trends Analyst Gary Illyes, hosted by Stone Temple Consulting CEO & lead co-author of "The Art of SEO", Eric Enge. Eric and Gary answer in-depth questions about correctly implementing SEO tags, as well as how to deal with a number of other technical SEO issues. VIDEO IS FFW>>> to the part explaining on how huge and massive is not always better....

New to Google AdWords? Don't have a clue on what to do or how to even begin? Well there's a solution for that, but you have to admit your a dummy first.   The powerful Larry Kim of Google fame and founder of one of our Influencer's WordStream.com has put together an INCREDIBLE resource for PPC & AdWords beginners properly titled "AdWords for Dummies"   WordStream, a provider of PPC Management Software and Web Marketing Services, is committed to helping small businesses learn AdWords and better understand the PPC process. That’s why we’ve organized a free Google AdWords For Dummies Learning Center, providing the ultimate resource library of information that will assist you in understanding AdWords and optimizing your AdWords campaigns. We have a wide variety of the best free tips, tools, white papers, and ebooks for beginner, intermediate, and advanced Google AdWords users. Beginner's AdWords for Dummies Help Intermediate AdWords for Dummies Help Advanced AdWords for Dummies Help Google AdWords for All Dummies   Beginner's AdWords for Dummies: PPC Help and EBooks for Newbies If you’re new to AdWords, our Beginner’s AdWords for Dummies section is the best place to start! How AdWords Works – Wondering about what is AdWords and how AdWords works? Our informative infographic explains process...