Advertising Tag

15 Timeless Quotes from the original Mad Man of Madison Avenue, David Ogilvy   Fellow Scot, Genius & Marketing expert David Ogilvy was one of the most in tune Psychological Influencers to ever walk this earth, he understood the human mind and how to Persuade it through Marketing, more specifically Content Marketing.   [caption id="attachment_376" align="aligncenter" width="500"] Yeah Ogilvy isn't just some cool name the agency is named after him dummy. Get your name stapled on a Big Four advertising agency then talk to me.[/caption]   Let's face it -- it's really easy to have Shiny Object Syndrome in marketing today. With such a rapidly changing industry, we're always trying to stay up on the latest and greatest. "New tools! New social networks! New audiences! Gotta try them all!" But sometimes, it's helpful to step back and remember that some marketing advice is timeless. Tools change, methodologies develop, but there are some core marketing truths that can stand the test of time. And sometimes, one person can be the source of a ton of timeless marketing advice. Today we wanted to highlight one such person: David Ogilvy. Widely considered the Father of Advertising, Ogilvy was the founder of Ogilvy & Mather Worldwide and a prolific writer. Even though his books...