SEO

Private Influencer Network, A new Hope for Link Building in 2017   A product of 'digital' nature, ViperChill has come up with a new Link Building strategy combining aspects of PBN's, Influencer Marketing & Black Hat.   What I’m going to reveal in this blog post is a strategy that will likely weed out a certain section of the ViperChill audience. In other words, I’m fully aware that this blog post will make a particular type of person unsubscribe from ViperChill and likely never return. It’s certainly not going to end up on the homepage of Inbound.org. If you are loyal to Google guidelines, the teachings of blogs like Moz and love playing by the book, then you’ll probably realise with this article that we possess a very different perspective. When I first started my internet journey – where I spent day and night trying to make a living online – I tried and tested more website ideas and angles than you would believe. Today, I’m still pushing the boundaries to see what works. These boundaries most often pertain to SEO, since it’s what I’ve enjoyed the most over the last 11 years. I’m in the fortunate position that my business it not tied to some employer who...

The Billion Dollar SEO Empire built under the guise of Google Ventures     Have you ever taken some time to reflect on Google’s massive list of acquisitions and mergers? I mean seriously actually sit down and looked at what Google as actual has accumulated over the years? It's quite staggering. Here's just some of their properties.   For a full list just take a look at their plethora of properties here from advanced robotics to digital marketing CRM's they have their net cast across every field. It’s a bit scary if you do. Actually, it might make some of you go hide in the woods before the robots arrive and take over. For the uninitiated, check out this list on Wikipedia and just scan through some of those prices. Is this for real? Yup, they throw around gazillions of dollars like it’s monopoly money. But that isn’t all, they invest in more than just this list of mergers and acquisitions. This is where “Google Ventures” comes in, their investment arm which allows them to dip into all kinds of cool stuff. And that is where things can get a little sketchy. What happens when...

How to build out a SEO strategy that will gain you 141% increase in organic search volume. Hint: Its Very Complicated, must have a Growth Mindset.   What would your business be like with 141% more organic search traffic? Unless your website is a CRO nightmare… You would see hockey stick revenue growth. In this post, I’m going to show you how we grew a client’s organic search traffic by 141%. Let’s jump in.   Brief Background I will give you as much detail as possible without revealing the client’s niche or website. Here are some quick facts about the client: Their business is between 1-5 employees. They already had an active blog and were promoting their content on social media. They hadn’t done any SEO in the past. Our SEO Strategy My SEO agency uses two different strategies with our clients and they are as follows:   1. Content Driven Strategy This is our preferred strategy, but it requires significant resources, time, and effort. Which is usually beyond what the majority of clients can afford. With that said, our content driven strategy is simple: Create content that attract backlinks. Promote the content so that it actually gets backlinks. The goal of this strategy is to increase the authority of the client’s website. The more website authority you...

SEO Strategy To 20 Million+ Visitors A Month Three quarters after Yummly launched, its Chief Growth Officer Ethan Smith watched the food discovery platform log its 10 millionth visit in a month. However, like most enduring recipes, it didn’t become a crowd favorite by tossing together ingredients in a fit of inspiration. Yummly’s SEO strategy, which helped the startup top the charts as the best global recipe app for iPhone, iPad and Android, was years in the making, going back to Smith’s first company. Product Hunt is Everywhere - This is How It Got There Smith started his career as a user experience designer and researcher. At Wize, he managed product, design and marketing, until Nextag acquired the product review startup. Since 2010, he’s held various roles at Yummly, including its Head of Product and VP of Growth, helping it tally over 20 million monthly visits. Beyond Yummly, he actively advises startups such as Wanelo, Vinted and Thumbtack on strategies to improve growth and SEO. In this exclusive interview, Smith shares why a specific inflection point with SEO has led to costly misconceptions and missteps. He outlines how to recognize and sidestep them as well as identifies key tenets for high-performance SEO. For any company that has lost confidence in...

Are you ready to start ranking sites again? Like it was “back in the day” when you could practically fiddle Google rankings around and whoever spammed the hardest won the day? Well I never stopped trying, I refused to accept that the spam and jam days had come to an end. It’s still possible, they’re still doing it, but why aren’t you? Well it’s a lot of things causing you to fail, but the demon at the gates which Google has sneakily built in is what you need to tackle. If you can conquer this demon, then you’ll have the keys back and SEO will become your bitch again.   You need to start doing SEO without giving a fuck… That’s right, you just read the word “fuck”, if this bothers you then you definitely don’t have the stomach for ranking sites in 2014, you should probably hang it up all together. But if you feel charged up and still have that fire burning to get back to smashing rankings, today is your day. For those with hats, bring it on in the comment section, because the following statements are probably going to piss you off a bit.   1. Content does not matter. Period, end scene, write...

THE 7 Pillars of Growth Hacking and why Growth Marketing is the Future Through our own experience helping clients grow, we developed (and are continually improving) a general methodology for achieving exponential growth. We call it the RockBoost Growth Playbook, and it consists of 7 foundational pillars. We’re going to share it with you to give you a taste of our approach.   What Is Growth Hacking, Actually? If you have read anything related to startups or marketing this decade, you will undoubtedly have come across the popular term “Growth Hacking” and wondered what all the fuss was about. People everywhere are writing about it. They’re calling it “Lean Marketing” or even “Marketing 2.0.” Did you miss something important? If you’re feeling a bit behind the times, I’ve got good news for you: this post will explain everything you need to know about growth hacking so you can get back up to speed with the rest of us. It is 2016 after all and the world has changed since you studied marketing at university. The term was actually coined by a guy named Sean Ellis in 2010, to describe the process by which many Silicon Valley companies rapidly transitioned from budding startups to multimillion dollar enterprises using...

How to start a blog and get Google to send you over 100,000 visitors a month.   When you first think about starting a blog you kind of don’t imagine you’ll ever get more than a trickle of traffic. And then you have your first 100-visitor day. Then your first 1,000-visitor day. After a while even 5,000 or 10,000 visitors a day seems like just part of the plan. What I want to do today is show you that detailed plan and take away some of the mystery. Let’s look at all the ins and outs of how to get over 100,000 visitors a month from natural organic Google search. Things are so much nicer when you have a plan.   Why is Google traffic still the best? If you’ve been reading Blog Tyrant for a while you’ll know that I occasionally warn against relying on Google too much. And I stand by that. Organic traffic from Google search is still the most valuable traffic you can get because it grows, it’s free (sort of), and people who are using search engines are usually in a buy-ready frame of mind. A screen shot of my Clicky Analytics account showing one of my first 28 day periods where I had 100,000+ unique visitors hitting...

How to successfully Growth Hack on WordPress   With WordPress anyone can build a website — quite literally. The platform is beginner-friendly, powerful and makes the process really easy. However, building a website and building a successful website are very different things. While anyone can now do the first part, not everyone is up for part two. What is a successful website? Simply put, a website that achieves it’s goal, be it generating traffic, profits, newsletter sign ups or awareness. Yet, the more important question is how do you arrive there? How do you grow from simple website to online success? One discipline that is obsessed with this question is growth hacking. Growth hacking has allowed a number of well-known companies and startups to reach high levels of success, among them Twitter, Dropbox and Airbnb. If it works for them, why not for you and your website? That’s exactly what this blog post is about. Below you will learn what growth hacking is, how growth hacking tactics can be applied to websites and the tools that WordPress puts at our disposal to do so. Ready to dive in? Then let’s go.   What Exactly is Growth Hacking? On the most basic level growth hacking describes a marketing approach that uses innovative techniques in order...