November 2016

Philosophy, Pragmatism & Paid Search. The Convergence of Human Psychology and Marketing applied to Google AdWords.         VOLUME 1/3 about the philosophy and pragmatism behind writing powerful Adwords ads.   Warning: This article contains mature content. Reader’s discretion is advised. Marketers. Always craving for attention, talking about our products, services, offers, always trying to make a sale. It’s not our fault, we just want more customers. And more money. The paradox. Those who think less about making that quick sale and more about helping people, make the most money. Is it really obvious? We think we’re helping when in reality, most of the time, we’re not. When it comes to Adwords ads, this is overwhelmingly true.     Forgive the mature content of the example that follows, it was the best I found to illustrate the effectiveness of taking an altruistic approach to ad writing. Here are two ads:     This first ad outperformed all its peers with a CTR of 3.65%. The keywords were not very specific and quite broad in nature but this ad attracted the attention of my prospects in a way that my other ads never could. Because of it, the seven keywords in the ad group were awarded perfect Quality Scores of 10/10 and allowed me to bid a few...

((Case Study)) $6,117.50 Profit In 5 days From A Single Affiliate Product Affiliate Marketing case study and guide to success.   Interested in getting an inside look at to how a top affiliate sells 216 copies of a digital product (plus an extra 45 upsells), wins an affiliate contest and makes $6,711.50 in just 5 days? And how YOU can emulate this success and increase your own affiliate commissions? Then you need to read every last bit of this post Whether you're a digital product affiliate on the likes of Clickbank or JVZOO Or you're creating Amazon affiliate sites. (Check out how to make your own coupon website) The insights in this post will increase the amount of affiliate products you sell. So read on...

Masterclass in becoming an entrepreneur to living that location freedom lifestyle   Chatting with Champions #98 by Tyler Basu featuring blogging wizard Yaro Starak   [su_audio url="http://traffic.libsyn.com/chattingwithchampions/CWC_098_-_Yaro_Starak.mp3" width="500px"] “A Blueprint For Building A Profitable Blog In Any Niche”   Yaro Starak is one of the most well-known and highest grossing bloggers online today. After hustling his way through various enterprises, from a card game e-commerce store, to an online proofreading business for international students, to investing in websites in various industries, Yaro decided to create his blog Entrepreneurs-Journey in 2005. Initially, his blog was intended to be a hobby site where he would share stories from the previous years he spent as an entrepreneur. However as his blog grew in popularity, it eventually became his primary business, and to-date it has generated him over a million dollars in revenue. Yaro has since taught thousands of others how to make a full-time income from blogging, how to buy and sell blogs and websites, and how to successfully launch information product businesses. Visit Yaro’s website: www.entrepreneurs-journey.com Topics discussed in this interview: How Yaro got started in business & why he became an entrepreneur The process of starting and growing his blog An overview of his business today How to choose a topic to blog about Ways...

Private Influencer Network, A new Hope for Link Building in 2017   A product of 'digital' nature, ViperChill has come up with a new Link Building strategy combining aspects of PBN's, Influencer Marketing & Black Hat.   What I’m going to reveal in this blog post is a strategy that will likely weed out a certain section of the ViperChill audience. In other words, I’m fully aware that this blog post will make a particular type of person unsubscribe from ViperChill and likely never return. It’s certainly not going to end up on the homepage of Inbound.org. If you are loyal to Google guidelines, the teachings of blogs like Moz and love playing by the book, then you’ll probably realise with this article that we possess a very different perspective. When I first started my internet journey – where I spent day and night trying to make a living online – I tried and tested more website ideas and angles than you would believe. Today, I’m still pushing the boundaries to see what works. These boundaries most often pertain to SEO, since it’s what I’ve enjoyed the most over the last 11 years. I’m in the fortunate position that my business it not tied to some employer who...

The Advanced Beginner's Guide to Google Analytics by The Evangelist himself   Being book smart is good. The outcome of book smart is rarely better for analytics practitioners then folks trying to learn how to fly an airplane from how-to books.   Hence, I have been obsessed with encouraging you to get actual data to learn from. This is all the way from Aug 2009: Web Analytics Career Advice: Play In The Real World! Or a subsequent post about how to build a successful career: Web Analytics Career Guide: From Zero To Hero In Five Steps. Or compressing my experience into custom reports and advanced segments I've shared. The problem for many new or experienced analysts has been that they either don't have access to any dataset (newbies) or the data they have access to is finite or from an incomplete or incorrect implementation (experienced). For our Market Motive Analytics training course, we provide students with access to one ecommerce and one non-ecommerce site because they simply can't learn well enough from my magnificent videos. The problem of course is that not everyone is enrolling our course! :) All this context is the reason that I am really, really excited the team at Google has decided...